On 22nd September 2016, 10 members of the Agriculture Coalition attended a training course on Digital Marketing Strategy Roadmap organized by Oxfam in coordination with IBM.
The lecturer of the course is Ms. Susan Slocum – Social Media Consultant of Australia IBM
and Grace Jeong- Digital Marketing consultant at IBM Australia
At the training, the member of Coalition got to know more on how to do strategic media planning to advocate policies and new tools to promote the Coalition
Besides, the trainers also share specific cases on strategic media campaigns from other organizations as examples
Members of the Coalition wished the training could be longer so that members can further improve their capacity